3rd May 2023
Joelle will be responsible for creating and implementing the digital and content marketing plans and campaigns for each of the Emberson companies: Emberson Marketing, Emberson LeadGen, HALO Present, Future Positive and Emberson Group itself.
Originally from the US, Joelle’s background is in Communications, and she started off in online journalism at CNN before switching to marketing upon her move to the UK in 2014. Throughout her career she’s gained experience across the B2B and B2C marketing mix, including influencer marketing, PR, email marketing, social media, copywriting and more across multiple sectors like adventure travel, publishing, gifting and toys & games with clients such as Jaguar Land Rover, Disney/Marvel/Star Wars, Mattel and Ted Baker.
Clare Emberson Pratt, Emberson’s Group Managing Director, commented: “We are excited that Joelle has joined us and look forward to bringing more of our own campaigns and messages to the fore within a variety of industries. When we first met Joelle, her friendly and approachable demeanour, experience and can-do attitude were abundant, and we very much look forward to working together.”
Joelle commented: “Emberson is a marketing agency that cuts through the noise by providing substance and tangible results with high-quality work. I also believe they’re unique in their approach of ‘happy people equals happy clients’ and ‘always making a meaningful impact’. So aside from the exciting proposition of a new challenge and to cut my teeth in completely different sectors, what attracted me most about working for Emberson was the genuine human touch which is emphasized by how they look after their employees, clients, community and the planet with their broad range of initiatives and benefits. I am looking forward to getting started.”
As an employee-owned group of agencies, our vision is to continue to create a sustainable, constantly evolving agency group, run by the people, for the people. This is for the benefit of all our stakeholders, now and in the long term.